Sales and Trade Marketing Representative

As a Sales and Trade Marketing Representative, you will effectively promote our products, execute trade marketing strategies, and drive sales, ensuring successful in-store execution and client relationship strengthening.

Sales and Trade Marketing Representative

As a Sales and Trade Marketing Representative, you will be responsible for selling and promoting our products and executing effective trade marketing strategies to drive sales and brand visibility. You will play a critical role in growing market share, ensuring successful in-store execution, and strengthening client relationships.

Key Responsibilities

Sales and Business Development

• Develop and execute sales strategies to achieve volume and revenue targets.
• Identify and pursue new business opportunities to expand market reach.
• Build and maintain strong relationships with key customers and stakeholders.
• Conduct market analysis to stay informed on industry trends and competitor activities.
• Exhibit agility and adaptability in managing changing business needs and priorities.
• Resolve customer issues with speed and professionalism to enhance satisfaction and loyalty.

Trade Marketing

• Plan and implement trade marketing activities to increase brand awareness and sales.
• Collaborate with marketing teams to develop promotional materials tailored to customer needs.
• Monitor and analyze the performance of promoter staff and trade marketing resources across your assigned stores.
• Drive "look of success" layouts across different store formats in your customer universe.
• Recommend and support initiatives to increase sell-through at the outlet level, including managing activations.

Client Engagement

• Deliver excellent customer service, responding to inquiries and resolving concerns effectively.
• Conduct engaging product demonstrations and presentations to customers.
• Maintain strong product knowledge to communicate features and benefits clearly.

Sales Reporting

• Prepare and present regular reports on sales performance and KPIs.
• Analyze sales trends and identify opportunities for growth or improvement.
• Provide feedback to management on market developments and competitor activities.

Qualifications and Requirements:

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 3 years’ experience in sales, trade marketing, or a similar role.
• Strong analytical and interpersonal skills.
• Excellent communication and presentation abilities.
• Ability to work independently and as part of a team.
• Proficiency in MS Office Suite and CRM tools.
• A reliable motor vehicle is required.