Trade Marketing Coordinator

The Trade Marketing Coordinator supports the Trade Marketing Team executing trade and brand activations across CB Foods customers.

Overview:
The Trade Marketing Coordinator supports the Trade Marketing Team executing trade and brand activations across CB Foods customers. The role enhances in-store execution and customer engagement. It supports all sales strategies, especially for the Pork Store & More, while working closely with the Brand Team, Commercial Marketing Manager, and Retail Channel Manager.

Key Responsibilities:

• Assist in executing trade and brand activations across retail, wholesale, and food service channels.
• Support merchandising, promotional activities, and customer events.
• Manage vendors and execution agencies for activations.
• Conduct competitor research and support trade audits.
• Track and analyze activation performance and customer feedback.
• Provide marketing support for the Pork Store & More, including store promotions and seasonal campaigns.

Demonstrated Knowledge, Skills & Experience:

• A BSc. in Marketing, Sales, Business Management, or a related discipline from an accredited institution.
• At least two (2) years of experience supporting trade marketing, brand activations, or retail merchandising, preferably across multiple customer channels (retail, wholesale, and food service).
• Working knowledge of in-store marketing, customer engagement strategies, and trade campaign execution.
• Hands-on experience with event coordination, vendor management, and customer-facing activations.
• Familiarity with trade research, audits, and reporting tools to support data-driven decisions.
• Solid grasp of digital marketing concepts and their application in trade settings.
• Strong organizational and analytical skills for planning, budgeting, and campaign evaluation.

Core Competencies:

• Exposure to and understanding of retail and wholesale trade environments.
• Proficient in Microsoft Office 365 (Word, Excel, PowerPoint, Outlook, Teams).
• Detail-oriented with an eye for on-brand visual merchandising and creative execution.
• Innovative, resourceful, and able to problem-solve on the go.
• Commercially savvy and customer-focused with a strong execution mindset.
• Excellent interpersonal skills with the ability to work cross-functionally and collaboratively.