Sales Representative

Responsible for generating advertising revenue across CVM Television, the CVM app and CVMTV.com. Duties include securing new clients, maintaining relationships, selling advertising packages, achieving sales targets and supporting campaign execution across TV and digital platforms.

Job Summary

CVM Television is seeking a results-driven Sales Representative responsible for generating advertising revenue across CVM TV, the CVM digital app, and CVMTV.com. The successful candidate will identify new business opportunities, maintain strong client relationships, and develop integrated advertising solutions that help clients reach their target audiences across television and digital platforms.

Key Responsibilities

Sales & Business Development

• Identify and secure new advertising clients for television and digital platforms
• Develop and present advertising proposals tailored to client needs
• Achieve monthly and quarterly sales targets
• Maintain an active pipeline of prospects and opportunities

Client Relationship Management

• Build and maintain strong relationships with existing clients
• Conduct regular client meetings and presentations
• Provide excellent after-sales support to ensure client satisfaction
• Identify upselling opportunities across TV, website, and mobile platforms

Advertising & Campaign Management

• Coordinate advertising schedules with programming and traffic teams
• Ensure advertisements are delivered according to agreed schedules
• Monitor campaign performance and provide feedback to clients
• Recommend cross-platform advertising strategies

Market Intelligence

• Monitor market trends and competitor activities
• Identify emerging advertising opportunities
• Provide feedback on pricing and packaging strategies

Administrative Duties

• Prepare sales reports and forecasts
• Maintain accurate client records in the CRM system
• Assist in developing sponsorship packages and rate cards

Qualifications & Requirements

• Bachelor’s degree in Marketing, Business, Communications or related field (or currently pursuing)
• Experience in media sales or advertising sales would be an asset
• Strong negotiation and presentation skills
• Excellent communication and interpersonal skills
• Strong understanding of digital media and advertising trends
• Self-motivated with strong organizational skills

Key Competencies

• Sales and negotiation skills
• Relationship management
• Communication skills
• Problem solving ability
• Time management
• Target driven mindset

Performance Indicators (KPIs)

• Monthly revenue targets achieved
• Number of new clients acquired
• Client retention rate
• Digital and TV advertising sales growth
• Sponsorship deals secured

Advantage (what would make someone stand out)

• Experience selling media advertising
• Knowledge of Jamaican media landscape
• Understanding of digital advertising metrics
• Existing business network