Marketing & Events Liaison Officer

Key Responsibility Areas:

• Evaluates current marketing plan and develops procedures to enhance presentation of the Company
• Assists with the marketing of the entity
• Implements marketing campaigns to increase awareness of Devon House
• Coordinates feedback from all events
• Identifies promotional activities for existing and new groups
• Proposes and assists with implementing ideas for functions
• Assists with the preparation of reports 
• Performs any other related duties as may be assigned from time to time.

Skills

• Advanced grasp of Social Media and Digital Knowledge of how to use Facebook, Instagram, LinkedIn, Twitter and YouTube and other platforms
• Advanced understanding of google ads, landing page uses and general digital ad placements.
• Basic understanding of how to use tools such as Adobe Photoshop, Premier Pro and/or InDesign.
• Advanced content writing skills for blogging, press release preparation, etc.
• Advanced verbal communication skills. 

Strategy:

• Lead brainstorming sessions for in-market initiatives and activations
• Identify leaders and influencers (internal/external) and engage them in brand activities
• Identify content opportunities and produce the relevant materials (news items, thought leadership, podcasts, blogs, infographics etc.) and disseminate in the most appropriate digital channel. 

Minimum Educational Requirements & Experience:

• Associate Degree/Diploma in Marketing, Communication or Business Administration
• Training in Marketing
• A minimum of three (3) years’ experience in a relevant environment.
• Advanced grasp of Social Media and Digital Knowledge of how to use Facebook, Instagram, LinkedIn, Twitter and YouTube and other platforms