Head of Creative Design- Guardian Media Limited

This portfolio is responsible for managing the design team and overseeing all aspects of design and creative output for all platforms. This role contributes to the development of brand definition and experience principles and ensures that those are appropriately interpreted through the team’s work.

Responsibilities:

• Responsible for the development and implementation of strategies and policies for the Department, including standards of output and ensuring team compliance to same.
• Oversee the operations of the Department to ensure effective execution of deliverables.
• Coach, motivate and develop team towards optimal performance.
• Provide direction on creative strategy and process, from conceptualization to execution, ensuring that all designs are innovative and effective in communicating the intended message.
• Produce new ideas for branding or promotional campaigns, sales support presentations or flyers and marketing communications.
• Develop engaging content for multiple platforms
• Develop a unique brand identity that accurately reflects the Company’s brand and attracts potential customers.
• Monitor and review all creative work for accuracy, quality, and consistency
• Ensure tone, style, and visual identity are applied consistently
• Create and implement tailored graphics based on individual requirements.
• Direct brainstorming meetings and creative sessions.
• Shape brand standards and create procedures to ensure all products are brand appropriate.
• Develop exceptional and well-crafted copy that meets clients’ requirements.
• Monthly reporting of all jobs.
• Evaluate trends, assess new data and keep up-to-date with the latest marketing techniques.
• Conduct thorough market research to determine customer preferences and competitive analysis.
• Any other related duties, which may be assigned.

Qualifications

• First degree in a related field

Experience

• Minimum of five (5) years’ design and supervisory experience

Or any equivalent combination of qualifications and experience

Knowledge Skills & Abilities

• Must be flexible and results oriented
• Resourceful
• Strong organization skills
• Attention to detail
• Must be able to work in teams
• Strong design and creative skills
• Must possess a strong command of the English language