Group Grey Market & Distribution Manager

Company description:

About Digicel

Digicel is a leading digital connectivity and communications provider, delivering modern wireless and fibre networks across 25 markets in the Caribbean, Central and South America. Serving nine million customers through mobile, home, and business solutions, we play a critical role in enabling economic participation and digital inclusion in the region. Our commitment to strong governance, inclusive access, and long-term value creation is embedded in how we operate every day. Backed by our DIGI values - Diversity, Integrity, Growth, and Innovation - our 5,000 employees are focused on driving impact for the customers, communities, and countries we serve.

Visit www.digicelgroup.com for more.

Job description:

Main Duties and Responsibilities:

• Define and evolve the Group-wide commercial strategy for grey market and distribution (recharge) channel.
• Ensure alignment with gross adds, revenue, and productivity targets for Mobile and D+.
• Translate strategic goals into market-specific implementation plans.
• Guide local market teams in deploying Go-To-Market strategies, commercial tracking routines, and route-to-market (RTM) models.
• Drive execution of sales tactics, promotions, and training.
• Monitor daily and weekly channel performance KPIs and identify course correction needs.
• Optimize market coverage, rep allocation, and productivity benchmarks.
• Ensure commissions and incentives are designed to drive cost-efficient sales growth.
• Be the channel expert and strategic advisor to local sales teams and cluster leads.

Academic Qualifications and Experience Required:

• Minimum 3-5 years of experience in Grey Market, Distribution or FMCG channels, with a proven track record in transforming and implementing grey market channels and optimizing the end-to-end sales process.
• Robust analytical skills to assess market performance metrics and drive actionable insights for continuous improvement.
• Demonstrated leadership capabilities to influence and collaborate effectively with cross-functional teams and key market stakeholders.
• Excellent communication and interpersonal skills to foster collaboration and drive alignment across diverse teams.

Functional Skills:

• Strategic channel leadership and execution
• Analytical skills for market performance metrics
• Leadership and collaboration with cross-functional teams
• Communication and interpersonal skills for stakeholder management

Profile description:

This position is responsible for the end-to-end management and performance of the grey market and distribution channels across multiple Digicel markets. The Channel Manager leads growth and channel role strategy by market, drives field execution, and ensures continuous productivity improvement aligned with Group commercial objectives.