Brand Communications Officer

We are seeking a dynamic Brand Communications Officer to support the execution of communication and marketing initiatives across digital, traditional, and internal channels. This role plays a key part in boosting brand visibility, customer engagement, and business growth.

Key Duties:

• Develop and implement marketing strategies and campaigns.

• Monitor industry trends, prepare reports, and track media coverage.

• Support internal communications, events, and production of marketing materials.

• Manage social media platforms and ensure timely customer responses.

• Produce content briefs and develop written content aligned with brand guidelines.

• Coordinate production of visual assets (graphics, videos, infographics).

• Support customer engagement initiatives, upselling via digital channels.

• Assist with promotional events and administrative tasks.

Knowledge, Skills & Abilities:

• Strong understanding of digital marketing, SEO, PPC, and data analytics.

• Excellent written and verbal communication skills.

• Ability to multitask, prioritize, and manage multiple projects.

• Strong customer service and engagement capabilities.

• Proficiency in Google Analytics, Canva, and social media insights.

Qualifications:

• Degree in Communications, Public Relations, Digital Marketing, or related field OR equivalent experience.

• Minimum five (5) CXC/CSEC subjects including English Language & Mathematics.

• CAPE Communication Studies or related Unit 2 subjects considered an asset.