BRAND MANAGER- CPJ SEAFOOD & MEATS

See job description

Duties and Responsibilities: 

• Be an expert on the product portfolio of the category.  

• Develop marketing plans and strategies guided by the respective category manager, brand teams, vendors, ensuring that ROI is met keeping within A&P budget parameters. 

• Assist in the management of relationships with external customers, ensuring the successful implementation and execution of programming based on brand plans which have been approved by vendors and senior management.  

• Prepare
  and communicate monthly reports detailing sales and marketing achievements to the Category Manager and brand owners where applicable. 

• Liaise with purchasing and inventory teams to ensure that sufficient stock levels are maintained for assigned brands/products. 

• Ensure vendor relationship management through report consolidation, trade visit itineraries and general communication. 

• Analyse industry and sales data to identify opportunities and gaps for assigned products/brands. 

• Conduct monthly trade visits inclusive of new client presentations and product training exercises. 

• Assist in the process on which new products are brought on stream and launched through market observations of
  competitor activities, price assessments and communication with sales representatives. 

• Act in a supervisory role to the Brand Associate in the category. 

 General Responsibilities: 

• Implement activities, processes or strategies that will improve the competitive advantage of the Company, in consultation with the Category Manager, and other members of the Management Team. 

• Ensure the maintenance of the good name and reputation of CPJ in general, through the demonstration and practice of the highest standards of ethical conduct. 

• Abide by the disciplinary code of the Company. 

• Any other duties as may be assigned. 

 Knowledge, Skills & Abilities: 

• Excellent interpersonal skills and ability to work well with all levels of staff. 

• Ability to work flexible hours as the needs of the service dictate, including out of normal hours as required.   

• Ability to develop and maintain good relationships with colleagues and customers. 

• An understanding of the principles of good customer service. 

• Should possess good written and verbal communication skills. 

• Proficiency in Word, Excel and Power-point 

• Self-motivated with the proven ability to prioritize and work independently with minimal supervision. 

• Ability to meet deadlines and exercise good time management skills. 

• Presentation skills should include modern presentation methods.  

• Trustworthy, dependable and reputable. 

• Well organised and methodical approach to work and the work environment. 

 Education & Experience: 

• Bachelor’s Degree preferred in Marketing, Public Relations, Hospitality and Tourism Management or related field 

• Minimum 3 -5 years experience in a similar capacity 

• Previous track record of meeting and exceeding sales targets an asset 

• Must own a reliable motor vehicle