RESPONSIBILITIES:

• Analyze how brand is positioned in the market and crystallize targeted consumers insights
• Take brand ownership and provide vision, mission, goals and strategies required
• Translate brand strategies into brand plans, brand positioning and to-t0-market strategies
• Measure and report performance of all marketing campaigns and assess against goals (ROI and KPI's)
• Coach the sales team to achieve best results
• Monitor market trends, research consumer markets and competitor's activities to identify opportunities and key issues
• Oversee marketing and advertising activities to ensure consistency with product line strategies
• Monitor product distribution and consumer reactions
• Brainstorm new and innovative growth strategies
• Align the companya round the brand's direction, choices and tactics

REQUIREMENTS:

• University Degree in Marketing/Business Administration or related field
• At least 4 years' experience in FMCG environment
• Sales and Marketing experience will be an asset
• Proficiency in Microsoft Office Excel, Powerpoint and Word
• Excellent problem solving skills
• Must be willing to travel island-wide
• Must have a valuid drivers license and own and operate a reliable motor vehicle

APPLICATIONS WILL BE TREATED WITH THE STRICTEST CONFIDENCE AND ONLY SHORT LISTED APPLICANTS WILL BE CONTACTED.