TRADE MARKETING OFFICER

TRADE MARKETING OFFICER-The incumbent is required to assist the Commercial Department with Trade Marketing activities and events for Rainforest and sub-brands.

Core Responsibilities

• Develop innovative trade marketing plans and implement strategies to achieve business growth objectives.
• Analyse sales performance for key accounts against target and prior year results on a monthly, quarterly and yearly basis.
• Undertake administrative tasks related to the Merchandising Team.
• Work closely with the brand marketing team to commercialize brand plans.
• Improve brand presence and campaign execution across the trade through excellence in store-planning, execution and tracking in alignment with the annual marketing plan to improve visibility and sales.
• Develop Merchandising Excellence in key accounts via enforcement of planograms, POS communications, price communication and maintain/increase share of shelf.
• Lead design of promotional and POS materials, including the identification and acquisition of the appropriate display equipment for the various activities.
• Develop, coach and support Merchandising Supervisors to sustainably drive business results.
• Responsible for reporting on trade activation performance.

Desirable Competence

• Degree in Marketing or equivalent.
• Theoretical and practical knowledge of Trade Marketing strategies.
• Product development.
• Merchandising, FMCG and Events Management experience.
• Market research and analysis.
• Three years’ experience.
• Critical thinker with the ability to manage multiple priorities effectively.
• Excellent communication, interpersonal and organizational skills.
• Customer relationship management.
• Strong analytical skills and proficiency with numerical data.
• Planning, organizing, coordinating skills.
• Strong negotiation skills. 
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 Applicants who are confident of their abilities to successfully execute in this role should submit their resume no later than Friday, April 10, 2026.

We thank everyone for applying but only shortlisted applicants will be contacted.