Shopper Experience Manager

Shopper Experience Manager

A leading company in the FMCG industry is inviting applications from suitably qualified and experienced professionals for the position of Shopper Experience Manager – On-Premise. The successful candidate will be responsible for leading insight-driven activations, promotions, sponsorships, and customer engagement strategies across on-premise outlets and events to drive brand visibility, customer engagement, and revenue growth.

Key Responsibilities

• Develop and execute customer business plans and channel activity plans
• Lead the planning, execution, and monitoring of promotional activities and events
• Manage sponsorships, activations, and on-site brand experiences
• Analyze channel and brand performance and recommend improvement strategies
• Prepare pre- and post-activity evaluations, including financial analyses
• Build and maintain strong relationships with trade customers and partners
• Collaborate with sales, marketing, and brand teams to achieve business objectives
• Supervise and coordinate teams involved in on-premise activities and customer engagement initiatives

Qualifications & Experience

• Bachelor’s degree in Business, Marketing, Sales, or a related discipline
• Minimum of five (5) years’ experience in Channel Sales or Marketing Management
• Experience in the FMCG industry would be an asset
• Strong project management, analytical, negotiation, and presentation skills
• Excellent communication and leadership abilities
• Proficiency in Microsoft Office applications
• Ability to work effectively in cross-functional environments
• Must own and operate a reliable motor vehicle

Key Competencies

• Strong planning and organizational skills
• Ability to manage multiple projects and deadlines
• Critical thinking and problem-solving skills
• Professionalism and high level of integrity
• Ability to work under pressure and during irregular hours when required
• Strong teamwork and collaboration skills