Sales Manager
Not Disclosed
- San Juan/Barataria / Mt.Hope/Curepe / St. Augustine/Valsayn
- Not disclosed
- Permanent full-time
- Updated 05/11/2025
The Sales Manager drives customer growth, leads planning, keeps new products relevant, aligns brand and sales strategies, uses shopper insights, and executes retail plans to boost visibility and achieve business goals.
JOB SUMMARY
The Sales Manager drives customer growth, leads ICP planning, and ensures innovations stay relevant via I2L. They align brand, customer, and sales plans, leverage shopper insights, and execute sell-out strategies to boost brand visibility and meet business goals
KEY RESPONSIBILITIES AND DUTIES
Identifies new business opportunities and market trends and recommends actions to achieve sales targets.
Leads monthly planning with Sales Managers, including volume forecasting to support production and supply needs.
Presents channel plans and aligns sales volume commitments for future execution.
Oversees revenue and profit optimization for the channel, including guidance on investment allocation.
Develops the 5Ps plan (Product, Placement, Pricing, Promotion, Point of Purchase) based on business priorities.
Improves promotional plans through ROI analysis and balanced trade investment.
Creates clear execution guidelines and tools for sales and merchandising teams.
Converts brand plans into channel-specific strategies that drive sell-out and business growth.
QUALIFICATIONS
Bachelor’s degree in Business, Marketing, Sales, or related field (Master’s degree is an asset)
7+ years of experience in sales, key account management, or trade marketing
Proven track record of achieving sales targets and driving business growth
Strong understanding of channel/customer strategies, forecasting, and commercial planning
Ability to work in a fast-paced, results-driven environment and manage multiple priorities
