Research and Data Analyst

Responsible for collecting, maintaining and analyzing data to provide information and insights regarding customers, markets, competitors, and campaign effectiveness to measure performance and support business decisions.

JOB SUMMARY

Responsible for collecting, maintaining and analyzing data to provide information and insights regarding customers, markets, competitors, and campaign effectiveness to measure performance and support business decisions.  The ideal candidate will be an expert in managing and analyzing large sets of data, maintaining data integrity and communicating relevant insights to the company and have experience planning and managing various research projects.

KEY RESPONSIBILITIES

• Conducts consumer data research and analytics.
• Supports reporting and analytics, such as KPIs, sales reports, and creating and improving dashboards.
• Designs, develops and manages analytical frameworks to monitor business and operational performance.
• Providing technical expertise on data storage structures, data mining, and data cleansing.
• Assessing tests and implementing new or upgraded software and assisting with strategic decisions on new systems.
• Analyzes and distribute sales metrics throughout the organization.
• Conducts and utilize Competitive Behavior Models, Pricing Analysis and other statistically models to assist in strategic exploration and new business development.
• Provides market and sales analytics and intelligence reports are requested.
• Provides ROI analysis of all marketing campaigns and sales activities.
• Develops focus groups and surveys to capture market research data.
• Conducts market research and analytics.
• Supports team to manage market segmentation, targeting and positioning exercises as required.
• Supplies Technical support to New Product Development teams to develop new electrical products.
• Resolves related product issues by coordinating with Procurement, Finance, Production and Engineering.
• Manages material planning, inventory, design changes, specification and standards compliance for all assembled products.
• Liaise with internal and external stakeholders as and when necessary to build and nurture relationships
• Partner with the inventory team on the cycle count exercise to validate that inventory on hand matches the inventory recorded in the system
• Perform any related duties as assigned by the department manager.