Promotions Coordinator

C.R.A.V.E. Manufacturing and Distribution Ltd, authorized distributor of Continental Baking Company Limited, is seeking to recruit a Promotions Coordinator to plan, coordinate, supervise and evaluate all sales and corporate promotional activities.

The role ensures seamless execution of in-store, on-the-ground, digital and trade promotions while maintaining brand consistency and maximizing return on promotional investments.

Core Functions

Promotion Planning & Execution

• Coordinate, attend and supervise agreed promotional events and activations (in-store, trade and corporate).
• Review promotional requests from various departments to ensure alignment with sales objectives and brand strategy.
• Develop promotional activity plans in keeping with approved marketing calendars.
• Ensure all activities are executed in accordance with brand standards and Company guidelines.

Budgeting & Cost Control

• Prepare budgets for all promotional engagements and secure timely approvals.
• Monitor promotional expenditures to ensure adherence to approved budgets.
• Ensure cost-effective utilization of promotional resources and materials.

People Management

• Identify and recommend promoters who align with the Company’s brand image and values.
• Ensure promoters are properly briefed, trained, appropriately attired and adequately resourced.
• Supervise promoters during activations to ensure professional representation of the brand.

Retail & Market Intelligence

• Maintain and update an active database of retail outlets, incorporating product movement data and sales trends.
• Align promotional investments with historical sales performance and growth opportunities.
• Conduct market visits to evaluate execution standards and gather customer and retailer feedback.

Inventory & Promotional Materials Management

• Organize and maintain promotional supplies, tokens and branded materials in the correct quantity and quality.
• Coordinate distribution and tracking of promotional materials.
• Ensure adequate stock levels to support scheduled activities.

Reporting & Performance Evaluation

• Prepare and submit timely, accurate reports on promotional activities.
• Provide clear observations, sales trends and actionable recommendations.
• Evaluate promotional effectiveness and recommend improvements to drive sales growth.

General & Administrative Duties

• Support the Marketing Department with related administrative tasks as required.
• Perform any other duties and responsibilities assigned from time to time in support of departmental objectives.

Minimum Requirement: Education, Knowledge, Skills and Abilities

• Minimum qualification of Diploma in Business Administration, Marketing or a related field.
• At least three (3) years’ experience in a similar promotions, marketing or trade marketing role.
• Proficiency in Microsoft Office Suite, particularly  Word,  Excel and  PowerPoint.
• Strong attention to detail with a high level of accuracy in record keeping.
• Excellent human relations, communication, time management, critical thinking and problem-solving skills.
• Effective communication skills and the ability to work collaboratively in a team environment.
• Strong organizational skills with the ability to maintain an orderly and efficient workspace.
• Highly professional, ethical and of integrity.
• Required to work on weekends and public holidays, to meet operational demands.

We thank all applicants for your interest, however, only short-listed candidates will be contacted.