The incumbent leads corporate communications, public relations, media engagement, stakeholder communication, and corporate social responsibility initiatives, working closely with senior leadership to align communication strategies with organizational goals.
JOB SUMMARY
The Manager – Corporate Communications provides strategic leadership in the development and execution of internal and external communication strategies for the organization. The role is responsible for shaping and protecting the organization’s brand, reputation, and public image while ensuring consistent messaging across all communication platforms.
The incumbent leads corporate communications, public relations, media engagement, stakeholder communication, and corporate social responsibility initiatives, working closely with senior leadership to align communication strategies with organizational goals.
JOB RESPONSIBILITIES
Corporate Communications Management
- Develop annual internal and external Communication Plans in partnership with Corporate Executive Management.
- Develop integrated engagement strategies to support organization’s business goals and integrated marketing-communications initiatives.
- Strategize and implement public relations and promotional programs to strengthen the brand and support the business goals of the organization.
- Perform spokesperson duties and maintain primary accountability for the media response and correspondence of the organization in coordination with Executive Management Team's direction.
- Monitor & evaluate the effectiveness of the organization’s Social Media Strategy through the collection, analysis and presentation of analytics.
- Ensure consistent and appropriate use of the company name and likeness in media commentary, press releases, promotions, partnerships, and internal communications.
- Conduct research and attend expeditiously to internal and external communications needs, providing constant and candid feedback to the Management Team about potential issues, threats and opportunities.
- Analyze stakeholder research findings as part of developing a compelling vision for the Corporate Communications Department.
- Establish a knowledge management system to facilitate succession and continuity within key functions of the Corporate Communications Department.
- Identify and implement effective strategies aimed at fostering public participation in the organization’s campaigns and procedures.
- Build and maintain strong relationships with key internal and external stakeholders to ensure proper dissemination of the Communication and Public Education Services of the organization.
- Develop a digital and social media plan to improve interactive communication between the electorate and organization representatives.
- Develop, implement, monitor, and evaluate systems and procedures necessary for the smooth operation of the marketing/communications/public relations function.
- Oversee Media Buying and scheduling to ensure the achievement of the Communications Objectives of the organization.
People Management
- Oversee strategic event planning, including executive speech and presentation materials, visual presentation, press relations, scheduling of organization corporate and staff events.
- Develop and manage the appropriate level of resources to ensure maximum exposure and cost efficiency in all communication efforts including service vendors, agencies, and staff resources.
- Supervise Team Members of the Corporate Communications Department in the execution of all communication, public education, and production activities of the organization.
- Supervise the research, development and implementation of a communication strategy, standards and practices.
- Manage the performance of immediate subordinates, providing advice on technical and administrative matters and providing training as required.
- Monitor & evaluate performance of subordinate staff through implementation of Performance Management System, including the conduct the annual performance appraisals.
- Ensure that Training Needs Reports are completed, and approved Action Items are executed in order to equip staff with the necessary Knowledge, Skills, Abilities and Other
- Promote compliance with the organization ‘s Corporate Policies, Procedures & Instructions related to: Human Resource Management, including Industrial Agreements; and, Health, Safety, Security and the Environment, including relevant elements of the OSH Act.
- Ensure that the Corporate Projects Department is adequately provided with equipment, operating systems and supplies, information, and physical amenities necessary for the efficient and effective conduct of the Department's business and the maintenance of a healthy and safe work environment.
Audit, Compliance & Risk
- Assess recommendations arising out of the conduct of audits and system reviews, and implement approved action items where necessary
- Implement, monitor & evaluate relevant risk mitigation strategies contained in the Business Unit’s Operational Plan identified by the Executive Management Team
- Co-operate with and provide assistance to Internal and External Auditors, and internal Compliance and Risk Managers with regard to access to, or provision of information, records and responses required for preparation of financial statements as well as audit and risk reports.
Strategic Support
- Spearhead all Emergency and Disaster Management communication.
- Prepare Annual Departmental operational objectives and budgets.
- Collaborate with various departments to develop communication pieces and programs that will garner maximum media exposure and attention in both traditional and non-traditional media outlets in order to achieve corporate objectives, strategies and goals.
- Collaborate with the Management Team in the development of all press materials including writing, research, inter-departmental review/approvals, and editing.
- Develop short- and long- term plans and budgets for the marketing, communications, public relations program and its activities, monitor progress, assure adherence and evaluate performance.
- Develop, monitor & evaluate the implementation of a comprehensive marketing, communications and public relations program that will enhance the image and reputation of the organization and facilitate internal and external communications.
- Develop and execute proactive Corporate Social Responsibility Strategies to engage both internal and external stakeholders
- Participate in the development of the Strategic and Business Unit Plans by advising on strategies and resources needed to improve the delivery of Corporate Projects.
- prepare routine and ad hoc reports within area of responsibility as required by the Board and Executive Management.
- Participate in the management decision-making process as a member of the organization ‘s Senior Management Team.
- Represent the organization in the management of communication and relationships with external vendors, service providers and consultants on project related products and services.
- Represent the Investigations & Controls Unit on Internal and External Committees as directed by the Executive Director, and co-ordinate the Unit’s efforts in meeting the approved objectives of the particular committee.
- perform other related duties as requested.
EDUCATION & EXPERIENCE
Required: Master’s Degree in Mass Communications, Public Relations, Marketing, Journalism, or related field
Desired: Bachelor’s Degree in Mass Communications, Public Relations, Marketing, or related discipline
Experience:
- Minimum 8 years’ experience in media, marketing, or corporate communications
- Minimum 3 years’ managerial experience in corporate communications or related field
- Minimum 1 year experience with design, communication, or graphic software applications
- Equivalent combination of education and experience will be considered
KNOWLEDGE, SKILLS & ABILITIES
Knowledge
- Communications and media production principles
- Public relations strategy development and execution
- Marketing communications and stakeholder engagement
- Digital media and social media platforms
- Organizational branding and reputation management
Skills
- Public speaking and presentation delivery
- Strategic planning and campaign execution
- Event planning and coordination
- Copywriting and content development
- Project and time management
- Marketing and communications analysis
Abilities
- Brainstorming and creative ideation
- Editing and content refinement
- Clear and effective speech communication
- Concept development and visualization
- Conflict resolution and stakeholder management
- Time management and prioritization
- Marketing strategy development and evaluation
PERSONAL TRAITS
- Strong leadership presence and ability to inspire teams
- Excellent communication and interpersonal skills
- High level of creativity and innovative thinking
- Strong problem-solving and analytical ability
- Ability to work effectively in a team environment
- Discretion and confidentiality in handling sensitive information
- Resourcefulness and adaptability in challenging environments
- Strong attention to detail and situational awareness
- Emotional stability and composure under pressure
- Ability to take initiative and make sound decisions