The Sales Representative is responsible for providing a direct sales service to assigned accounts or regions and ensuring that the quality and consistency of service is maintained.

• Presents and sells an assigned portfolio of Company products and services to current and potential clients.
• Analyses sales quota provided monthly by Sales Manager and develops monthly sales plan    to assist in attaining the Company’s overall sales objective.
• Develops and maintains relationships with key retail outlet personnel on route to facilitate the attainment of the Company’s objectives.
• Prepares and submits written field activity reports as required, which should account for customer visits, market intelligence and key achievements on the trade.
• Ensures the timely collection of balances outstanding on customers’ accounts and provides all necessary related assistance and information to the MIS Department.
• Presents sales and merchandising plans to the respective retail outlets, negotiates implementation and monitors performance.
• Identifies and resolves client concerns in a timely manner to maintain positive customer relationships.
• Gathers trade and competitive information and provides feedback to the Sales Manager.
• Monitors and facilitates, when necessary, the order processing or delivery functions to ensure efficient customer service.
• Manages returns, expiries and damages as per the Company’s policy, monitors stock levels  at assigned customer locations, and takes necessary action to minimize such occurrences.
• Supports merchandising and promotional activities related to assigned brands.
• Delivers small orders to assigned customers when required in the interest of providing timely and reliable customer service.