Group Marketing Manager

Developing an overall marketing strategy for the assigned brands and defining the budget to be spent in all categories, including brand building and community development.

Developing an annual Marketing Plan for the assigned marques, including strategic market planning, market research programmes, field force activities and designing a system to control and monitor the marketing budget.

Developing the appropriate structures, systems, competencies, and values to meet and exceed the goals of the Marketing Plan.

Overseeing and managing the day-to-day operations of the department, including ensuring that there is efficient information flow.

Working with Brand Sales Managers and other partners to monitor and review competitive marketing and advertising activities.

Formulating, directing, and coordinating marketing activities and policies to promote products and services, while working with Advertising and Promotion Managers.

Continually identifying and improving the product positioning and core customer segments.

Managing and coordinating all Public Relations Activities,

Advising, monitoring, and reporting all marketing activities and their results to the Directors and making recommendations for improvements.

Managing department staff, including mentoring and coaching, completing performance evaluations, giving feedback and taking disciplinary action, as needed.

Collaborating with staff to establish individual KPIs and targets and providing on-going feedback on performance and areas of needed improvement.

Participating in the hiring, training, development, orientation, and onboarding of team members.

Analyzing the market and recommending new strategies to increase market share.

Competencies, qualifications, and experience required:

A minimum of a Bachelor's degree in Marketing, or a equivalent field.

A minimum of five years’ of work experience in a similar capacity.

Must have strong leadership skills with a proven track record of success in managing people and attaining maximum employee engagement and productivity.

Success in developing marketing campaigns which resulted in increased market share and customer recognition and awareness.

Excellent verbal and written communication skills.

Excellent knowledge of Microsoft Applications.

Must be creative and able to do market research and data analytics.

Must be in constant learning and self improvement mode to ensure that you are kept abreast of emerging trends and best practices.

Must be passionate about the Automotive Industry.

We greatly appreciate all applications, however, only shortlisted candidates will be contacted.