GRAPHIC ARTIST-CORPORATE

DESCRIPTION: The Graphic Artist would be responsible for formulating graphic design solutions so as to provide an optical effect for projects assigned by WSCL

  KEY RESPONSIBILITIES INCLUDE:

• • Responsible for translating the business objectives and aims of WSCL, resulting in a plan being formulated to ensure a smooth flow of projects
  • Must be able to quickly and accurately colour correct and pen-path around images
  • Responsible for designing advertisements, annual reports, artwork, books and the  covers, brochures, logos, magazine covers, signs, web pages and events all types
  • Able to conceptualize and design high quality print, display, digital and video work that aligns with WSCL’s business goals 
  • Makes accurate selection of colours, images, text styles and layout and presents the design to WSCL
  • Incorporates any changes recommended by WSCL into the final design
  • Proof reads all artwork before final printing or publishing
  • Must be able to produce multiple versions of packaging mockups in Illustrator based on multiple input sources, keeping all versions 100% organized, abled and filed according to preset file-naming standards
  • Able to take direction, yet independently follow through on production tasks
  • Able to adhere to brand standards, using approved fonts, logos and protocols defined in WSCL’s brand guidelines as well as being responsible for quality control
  • Must work closely with Marketing Manager and other members of the marketing team in the development of a design from start to finish
  • Able to create press-ready digital files, maintain quality control in regards to file preparation
  • Provide creative direction for photography, videography and perform shoots as necessary
  • Creates artwork for Seasonal Media platforms
  • Meet and execute KEY PERFORMANCE INDICATORS (KPI’s) as set out by management

ACADEMIC/EXPERIENCE REQUIREMENTS:

• Certificate or Diploma in Graphic Design

• A Minimum of 2-3 years prior agency/marketing communications experience as a Graphic Artist

• Experience/Knowledge in copy writing would be an asset

• Experience in Marketing would be and asset

• A thorough knowledge of litho and flexo printing processes and tolerances and how to prep artwork accordingly will be an asset 

EXPECTED COMPETENCIES:

• Understanding Strategic Objectives

• Proven graphic design skills, backed by a strong portfolio

• Must be Proficient in the use of Adobe Illustrator and Photoshop and or any other equivalent Graphic Design Software

• Must be a team player with strong communication and presentation skills

• Must have excellent communication skills both written and oral

• Must be able to create artwork for Any Event

• Able to work in a fast paced environment-Quick turn-around time is a must

• Ability to incorporate feedback, receive and disseminate directive well

   

ADMINISTRATIVE SKILLS:

• Maintain assets and electronic source files in a digital asset library 

PROJECT MANAGEMENT SKILLS:

• Serve as a point of contact for external vendors such as agencies, photographers and printers, website designer on all projects managed in-house