Digital Content & Marketing Officer

This role blends creative design with digital marketing, digital site management, and basic IT support. The ideal candidate will be a creative thinker with technical proficiency and a passion for delivering exceptional user experiences.

Digital Content & Marketing Officer

Job Summary:
An established distribution company is seeking a dynamic and detail-oriented Digital Content & Marketing Officer. This role blends creative design with digital marketing, digital site management, and basic IT support. The ideal candidate will be a creative thinker with technical proficiency and a passion for delivering exceptional user experiences.

Key Responsibilities:

• Develop visual materials for print and digital use (e.g. product catalogs, promotional flyers, email banners, social media assets).
• Design branding elements including logos, product packaging visuals, and campaign graphics.
• Maintain consistency in design, branding, and messaging across all platforms.
• Collaborate with HR and marketing teams to support internal and external communication materials.
• Update and maintain website content including product listings, descriptions, seasonal offers, and promotional banners.
• Monitor site performance and perform routine audits to ensure functionality and accuracy.
• Optimize visual presentation and SEO performance.
• Liaise with IT or external vendors to resolve technical issues.
• Capture, edit, and enhance product images for digital platforms.
• Maintain a digital asset library for marketing and catalog use.
• Plan and execute email marketing campaigns and newsletters.
• Create engaging content for social media platforms and manage posting schedules.
• Track and report analytics to evaluate campaign performance and make recommendations for improvement.
• Provide creative input for promotions, campaigns, and product launches.
• Assist key customers by ensuring updated and accurate product information, barcodes, and imagery for online and digital sales portals.
• Support online user experience by resolving account access issues and basic queries.

Qualifications & Experience:

• Diploma in Graphic Design, Digital Media, Marketing, Communications, or a related field.
• 2–3 years’ experience is required.
• Strong proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).
• Experience with website content management systems and email marketing platforms.
• Working knowledge of Microsoft Office Suite, CRM tools, and basic IT troubleshooting.