CORPORATE COMMUNICATIONS & PUBLIC RELATIONS MANAGER

To develop and implement comprehensive internal and external communication strategies, manage public relations activities, and oversee corporate communications to ensure the company's visibility, brand representation, and effective stakeholder engagement.

POSITION: CORPORATE COMMUNICATIONS & PUBLIC RELATIONS MANAGER

REPORTS TO: COMMERCIAL DIRECTOR

PURPOSE: To develop and implement comprehensive internal and external communication strategies, manage public relations activities, and oversee corporate communications to ensure the company's visibility, brand representation, and effective stakeholder engagement.

PRINCIPAL ACCOUNTABILITES:

• Create and execute Public/Community Relations strategies to maintain and enhance the company's public image and brand reputation.

• Maintain relationships with media outlets to ensure adequate coverage of major events and sponsorships through media coverage and/or press releases.

• Develop and manage all public relations and corporate communications programs, including internal and external communications.

• Write speeches for corporate events and the executive team, and develop press releases, advertorials, and marketing collateral.

• Plan, coordinate, and implement various events such as branch events, category expos, media events, store events, Big Prize road shows, and other promotional activities.

• Manage the donations process, review requests for donations, provide feedback to applicants, follow up on product donations, and manage sponsorship agreements.

• Develop and manage the public relations and corporate communications budget, track expenses, prepare payments, and provide monthly variance analysis and accruals.

• Plan and coordinate the production of the company's quarterly newsletter.

• Assist HR in disseminating positive news and motivational content to staff.

• Communicate with media and external parties regarding the company’s customer service initiatives and specific customer complaints.

• Perform any other related duty that may be assigned to you by your management line to ensure effective and efficient operations.

JOB SPECIFICATIONS:

QUALIFICATION/EDUCATION AND EXPERIENCE:

•  Bachelor’s degree in Marketing, Communications, Management, Business Administration, or a related discipline. 

• Minimum of three (3) years’ experience in Marketing Public Relations, Event Management, or Corporate Communications environment within a medium to large retail/commercial operation.

KNOWLEDGE, SKILLS AND ABILITIES:

• Exceptional communication both written and oral, and interpersonal skills.

• Confident and able to lead a team effectively.

• Ability to manage campaigns with minimal supervision.

• Committed to maintaining and enhancing the company’s public image and brand reputation.

• Strong organizational skills and the ability to manage multiple projects simultaneously.

• Self-motivated, goal-oriented, persistent, and committed.

• Ability to work well under pressure and in stress-related environments.

• Proficient in Microsoft Office suite programs.

• Strong team leadership and decision-making skills.

• Results-driven with a focus on achieving team goals.

• Experience in event planning and managing PR budgets.