As Marketing Executive for one of the fastest growing and most visited websites in the Caribbean, your role is multi-faceted but your primary objective is supporting the sales function to support B2B .
About the company
CaribbeanJobs.com
was launched by Saongroup.com in 2005 and is the #1 Recruitment Website in the
region, generating an average of 3.1 million page views per month by 180,000
high calibre career seekers. CaribbeanJobs.com is headquartered in Trinidad
with sales offices in Jamaica and Barbados.
Saongroup
began in Ireland in 1995 and operates websites across 16 countries. Saongroup
has over 390 staff around the world. Saongroup is wholly owned by StepStone.
StepStone
Group www.stepstone.com is one of the world's leading job site companies with
operations in Europe, America and Africa, operating some of the strongest
online job portals with more than 300,000 jobs advertised per month across 20
countries. Founded in 1996, StepStone employs 1,500 employees and serves more
than 100,000 customers worldwide
Why work for CaribbeanJobs.com?
As Marketing
Executive for one of the fastest growing and most visited websites in the
Caribbean, your role is multi-faceted but your primary objective is supporting
the sales function to support B2B growth through effective and inventive
marketing activities whilst also ensuring that our website visits are
increasing and our user's experience is second to none. Brand enhancement is at
the forefront of your mind at all times.
Key Responsibilities
- Responsible for developing
and implementing B2B and B2C marketing
campaigns. Accountable for all marketing, PR, communications related activities
- Competitor and market analysis
- Manage relationships with
suppliers and Advertising Agencies
- Involved in all aspects of
event management - attending and organising events to demonstrate the website
to Jobseekers and corporate clients. Deliver timely and concise reports on
activity, progress and effectiveness
- Work with group SEO and SEM
functions to ensure site is optimised for search traffic
- Work cohesively with sales
management and stakeholders
- Develop reports to help
generate new business and track sales activity
- Regular liaison with PR company
to maximise opportunities to promote the business
- Responsible for compiling
customer / salary surveys
- Responsible for product/service
development & the implementation of new initiatives in consultation with
our web development team
- Work with sales management to
improve the effectiveness of marketing activity
Person Specification
The ideal
candidate will be graduate level with a Marketing degree and at least 2 years'
experience, ideally with some of those spent in an online environment.
- You are commercially acute, passionate
about online and possess proven brand building expertise
- Hungry to succeed, proactive
and able to work on own initiative
- Eager to take on more
responsibility with a "can do", problem solving attitude
- Excellent interpersonal and
communication skills
- Online savvy, preferably with strong
technical acumen
- Track record of delivering
winning multi-channel B2B and B2C campaigns
- Capable of analysing data to
help identify opportunities and develop service & product
- Adept at compiling reports on
marketing activity and effectiveness, and capable of delivering on time
- Has managed and grown social
presence for brand previously
- Some design and Photoshop
experience
- Strong organisational and
administrative skills
- Ability to work under pressure
and deliver high quality work
- Good computer skills with high
level of competency in all Microsoft Office packages
In return,
CaribbeanJobs.com is offering a competitive salary with additional earning
opportunities based on delivery of personal targets, health insurance and other
perks. You will have the opportunity to work as part of a truly global group
with advancement opportunities for those who excel.