Lucent Research
CORPORATE PROFILE
UNDERSTANDING PEOPLE. AIDING DISCUSSIONS
Market research is our business, and we do it well. That’s not self-praise. That’s been proven through extensive research!
Bringing data to life, Lucent Research Limited provides insights that facilitate inspiration, and inform clients’ strategic processes.
We manage the complexity of research and navigate information to bring our clients insights that connect creative and strategic thinking. Yes we deal with data. but we also understand human nature.
Before you decide to work with us, you should know a few things…
- We find inspiration in the weirdest and most common of places.
- We’re known for excellent service
- We’re proven to turn around data and topline reports the fastest in the industry
- We have a different approach to research
- We ensure that you have the right information to make strategic decisions
- We quantify and qualify the expected, and listen for the unexpected
Research and relationships have taught us that it’s all about finding the right people and the right touchpoints to help you find that eureka moment, when creating your strategic plans and campaigns.
We’re trained to probe and ask questions. But here’s what we often ask ourselves. Why do we love research so much?
It’s because research fits perfectly with planning and strategy. It explores what makes people tick, and provides cues about how business and society can connect their needs and motivations.
Lucent’s mandate is to remove the grey areas that exist between organisations and their stakeholders and to illuminate them. As our name suggests, our research offers clarity about the needs and wants of consumers, ensuring that their perception is clearly understood by our clients.
Understanding people and aiding decisions. It’s what we do best.
LUCENT'S SERVICE OFFERINGS:
- Focus groups
- Depth interviews
- Ad evaluations
- Product/package testing
- Employee research
- Customer service evaluations
- Mystery shopping
- Trade audits
- Event audits
- Brand audits
- Brainstorming sessions
- Stakeholder consultation management
- Research training
- Research programme consulting
- Research facility rental
Contact Lucent and connect with the Caribbean’s premier research agency.
Visit our website – www.lucentresearch.com, call us for more details about our services at any of the following numbers:
• 1-868-663-9200 (8 a.m. to 5 p.m. TT time during weekdays)
• 1-868-358-9925 (8 a.m. to 5 p.m. TT time during weekdays)
• 1-868-687-2144 (after 5 p.m. TT time on weekdays)